Direct Marketing Direct mail is an effective direct marketing tool. Through database management, we can target an audience that is right for your message and an audience most likely to respond to that message. The activities included in direct marketing are: |
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| Letter
Shopping |
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Annual Direct Marketing Plan (based on need establishment) |
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Promotion Plans |
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Repeat and reminder mailers |
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Personalisation and laser printing
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Label Generation |
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Mail Merge |
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| Mail
Management |
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Franking, Collating and Dispatch |
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Returned Mail Management |
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| Response
Management |
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Creating a response mechanism |
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Measurement and analysis of response |
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Corrective action |
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| In addition to the above services, we can integrate the resources within our company to provide research, call center services and highly specialized fulfillment capabilities. |
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